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Zabs was established in 2018 by Miles Soboroff and his partners PJ and Josh.
The Datil pepper... has been a culinary staple and centerpiece of old Florida cuisine for 200+ years. We suspect the datil originated in the caribbean, and was brought to Florida in the late 1700’s/early 1800’s, where it became a local treasure, and evolved over time into the unique pepper it is today. Our datil peppers are grown with care on a small (but growing) farm just outside St. Augustine."
"Datil peppers are listed under the Slow Food Foundation’s Ark of Taste - a database of heirloom and artisanal foods connected to a particular place or heritage that are at risk of disappearing. Our mission is to support producers and share our love for these special peppers."
About Zabs. Investors include: Carolwood and BAM Ventures.
A giveaway announced on Instagram drew our attention to L.A. based Zab's. Prizes are: